Transparent Visibility Investor News Update
THE FIRST TRIAD – ELEMENTS 1, 2 and 3
The first three elements of the 16 Elements answer three critical questions that must be addressed before any business should be founded.
- What you have – Intellectual Property
- Why you are justified to continue – Financial Plan
- How you are going to achieve your objective – Business Plan
Element 1: The Business Plan – The Manifestation
This is our comprehensive guidebook for how we plan to proceed through the three Phases and nine Stages of our Company’s development using the 16 Element business model, as we continue to execute our revenue strategy, and exit objective.
Element 2: The Financial Plan
This plan is the confirmation that our Intellectual Property has the market size that would be necessary to support and sustain our business. The 6 initial vertical markets we have targeted are covered in exhaustive detail in our Financial Tables Document (FTD), the financial companion book to the Manifestation Business Plan.
Element 3: The Intellectual Property Plan
In a pre-revenue stage of a startup company, there must be some way to quantify the value of the company, or it is impossible to enter the next triad. While the management of a company is a valuable asset, it is not nearly as easy to quantify the collective knowledge of management experience. Therefore, the tangible value of a startup company is largely determined by the value of its Intellectual Property.
Consequently, Transparent Visibility has spent a significant amount of our resources to ensure that this attribute of our foundation is well established. Our Intellectual Property clearly defines the value we have to offer the markets we have targeted.
THE SECOND TRIAD – ELEMENTS 4, 5 and 6
As our proprietary 16 Elements business model prescribes, only after defining and accomplishing the first three elements does it make logistic or financial sense to move to the next three elements of the Company. As the first triad needed to answer some critical questions, the next triad also must be able to satisfy these same critical questions for their respective purpose in the company; they are:
- How can we secure investors – Legal Plan
- Why would they invest – Marketing Plan
- Who would invest – Investment Plan
Element 4: Legal Plan
In order to offer a vehicle for investment we prepared by completing all of the legal work necessary to accept commitments from Investors. The Legal Plan is the implementation of legal structures to protect our investors and our Company. Our legal plan is vital to the Company, because it allows our Investors, Partners, and Customers to know that their choice to collaborate with TV-LLC was the "SAIP" and secure bet.
Element 5: Marketing Plan
This Element controls establishment of the marketing activities and collateral necessary for communication to our audience of customers, partners and investors. We challenge ourselves to "over-deliver" to our customers — whether they are investors, partners, or our customers. Our reasoning is that if we are prepared, then our customers will clearly see the value that justifies why they would incur the risk of investing in the Company.
Element 6: Investment Plan
Our investment plan answers the question of who should be our investors. While this may seem obvious at first it is only clear when you consider our Company's exit strategy and importance of our investment approach and selection.
Our plan is to achieve the following results:
- Retain ownership
- Retain control
- Reward investors
In order to retain ownership, we intend to create an opportunity for many small investments, geographically dispersed, with relatively low overhead to secure. This allows us to quickly fund the Company’s essential startup needs and provide opportunity for private investments to an enthusiastic group of investors who shared a common vision.
Element 06 is the structure created to secure investments that matches our accomplishments to the requirements of our investors; a master plan to secure the elite group of investors and prudently balance investment to our needs. The resulting plan is a three-tiered approach.
- Tier 1 investors – 504 non-accredited and accredited investors
- Tier 2 investors – 506 accredited investors only
- Tier 3 investors – 506 accredited investors with significant market influence